How to Care for Your Underwear: Tips to Extend Its Lifespan
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- Issue Time
- Jun 30,2025
Summary
These care tips provide a competitive edge, allowing businesses to enhance customer loyalty through valuable after-sales services and help consumers maintain high-quality lingerie, ultimately boosting sales and brand image.

How to Care for Your Underwear: Tips to Extend Its Lifespan
1. Choose the Right Washing Method
Lingerie fabrics are often softer and more delicate than regular clothing, so extra care is needed during washing. It is recommended to use gentle washing methods such as hand washing or using a laundry bag for machine washing to prevent damage. Choose mild detergents and avoid bleach or detergents with harsh chemicals to preserve the elasticity and fabric quality of the lingerie.
2. Avoid Overwashing
Lingerie doesn't need to be washed after every wear, especially high-quality materials like lace or silk, as excessive washing can lead to fabric distortion or fading. It's recommended to wash lingerie every 2 to 3 wears unless there are visible stains or odors. Reducing washing frequency can extend the lifespan of lingerie and maintain its comfort and appearance.
3. Proper Drying Methods
Avoid using a high-temperature dryer to dry lingerie, as it can cause fabric to lose elasticity or shrink. The best drying method is to air dry by laying lingerie flat or hanging it in a cool, ventilated area, avoiding direct sunlight to prevent fading or fabric damage.
4. Maintain Shape When Storing
When storing lingerie, especially bras, it's essential to avoid compression. It's best to keep the cups of bras intact to prevent deformation. Businesses can offer lingerie storage boxes or dedicated lingerie drawers to help consumers store their lingerie properly, preserving its shape and quality.
5. Regularly Check the Condition of Your Lingerie
After extended wear, elastic straps may loosen, and fabrics may show signs of wear. Regularly checking the condition of lingerie helps spot damage or looseness and facilitates timely repairs to improve comfort and durability. Businesses can enhance customer satisfaction by providing after-sales services to help customers repair or replace damaged lingerie components.
6. Correct Washing Frequency
Lingerie should not be washed too frequently, especially high-quality items. Typically, it is recommended to wash lingerie every 3 to 4 wears. However, in special cases such as exercise or sweating, the washing frequency can be shortened appropriately. Proper washing frequency helps maintain the optimal shape of the lingerie and extends its lifespan.
By following these care tips, businesses can not only offer high-quality lingerie products but also educate consumers on how to extend their lingerie's lifespan, enhancing brand value and customer loyalty.